The reality is that people don’t fit into demographics. They fit into cultures.
They don’t listen to ads. They listen to ideas.
They don’t buy things. They buy points of view.
They ask questions. They look for answers. They inform their beliefs and opinions. They do this through conversation.
They expect brands to participate in meaningful conversations too.
We believe it's the conversations that change a person’s attitude, behaviour and opinion.
That’s what MONOFYS is all about. We help our clients make their conversations count!

We started something new because we understand that PR in India is evolving at a rapid pace, but PR agencies are not. We not only bring big brand thinking but also ensure its rooted in how people interact with brands today. This means we bring out of the box, relevant thinking to the table and execute like a high growth startup, making us a perfect fit for challenger brands that are growing quickly in a digital world.

Organisations for whom PR has not been accessible because of a complex agency structure, exorbitant costs and lack of personal involvement. The ones who are doing good work but never get to be the front runners and soak up the spotlight owing to the absence of strategic media planning – if you are one such unit, we are here for you. We want to share your compelling stories.
At MONOFYS, we “roll up our sleeves” to provide our clients with the creme in the world of public relations.
Our ideas are rooted in insights and verified with digital data points. We not only carefully hone an organic story but also cover our basis by ensuring there’s a strategic distribution plan to back it up. And since carefully laid out strategies are only as good as the execution, we work closely alongside clients as an extension of their team to ensure we can move quick, and pivot often.